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Proactive Notification Is Smart Business

Posted May 3, 2011 by John Schott

Past-due utility bills, overdue books, expiring licenses, citations going to warrant – these are just a few of the deadlines that your citizens face every day. Many of these are either ignored or forgotten, which means additional work for staff, reduced revenue for your agency, and frustration for citizens.

Incredibly, a simple reminder notification has proven to dramatically improve citizen responsiveness. In other words, a courtesy call, email or text message is often the ”kick in the pants“ that someone needs to take action to do business with their city or county. Continue reading…

(This article is republished from The Alliance for Innovation’s May 2011 issue of Transformations)


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